• InputZero@lemmy.ml
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    6 months ago

    Realistically, it’s only a matter of time until Steam becomes as enshittificated as any other services. There is profit to be made from Steam selling advertising space and customer data. They can either choose to capitalize on the profits that are in front of them, or allow another company to and take that capital from them. For a business it’s not a matter of what’s right and wrong anymore but consume or be consumed. If Steam isn’t willing to do that someone else will be willing to play the long game and do it. Then it’ll be only a matter of time until Steam gets acquired by another company and then it’s game over.

    • efstajas@lemmy.world
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      6 months ago

      This doesn’t make any sense. The reason Valve hasn’t been acquired is because it’s privately owned and not up for sale, not because it doesn’t have “enough profit”. In fact it’s extremely profitable, for all we know.

      Sure, another company could come along and build a competitor. It’s happened already multiple times, and Steam is doing just fine despite some major titles these days being exclusive to other platforms. Unless Steam drops the ball on something big time, it’s unlikely that people will move to another platform en masse, especially one that is less focussed on consumer interests. No-one can just come in and “take capital away” from Steam, whatever that means, by building a competitor that sells advertising space and “monetizes user data” — they need users first.

      … And then there’s the fact that Steam is already “selling advertiser space” today. Games don’t just get featured on their storefront because Gabe likes them. They make deals with publishers for this.