So, just in the past year or two they’ve finally released switches from new molds (“MX2A”) that are quite well regarded, but not special enough to make up for what must be very high operating costs. Unlike GMK, they squandered an early lead in the enthusiast space and never got it back. They just took much, much too long to relaize that the viable markets for mech boards are gamers and people with varying degrees of enthusiasm for the hardware itself, not just an aging cohort of office workers who refuse to put up with membranes.
I see, didn’t know about the new Cherry switches. Regarding Cherry giving up the lead in the enthusiast space, I think it’s even worse. GMK bought their tooling from cherry when they started. Cherry could not only have been a leader in switches but in double shots at the same time…
So, just in the past year or two they’ve finally released switches from new molds (“MX2A”) that are quite well regarded, but not special enough to make up for what must be very high operating costs. Unlike GMK, they squandered an early lead in the enthusiast space and never got it back. They just took much, much too long to relaize that the viable markets for mech boards are gamers and people with varying degrees of enthusiasm for the hardware itself, not just an aging cohort of office workers who refuse to put up with membranes.
I see, didn’t know about the new Cherry switches. Regarding Cherry giving up the lead in the enthusiast space, I think it’s even worse. GMK bought their tooling from cherry when they started. Cherry could not only have been a leader in switches but in double shots at the same time…