Live service games and mobile games use the same psychological tricks to keep people coming back and entice people to buy microtransactions.

After that, the theme of the game appeal to different folks.

I’ve learned to recognize my triggers, but it took a lot of conscious efforts to achieve that. I still buy some microtransactions from time to time for free games I play a lot, but this is a conscious decision I make and not a trigger making me buy things.

And even then, I feel the temptations every time a cool skin is put straight in my face. The psychology behind all that has been distilled to a science and used against us.