Problem with big data is that it takes a lot of time and effort to sift through it to get any value out of it.

Companies dream that they can enable predictive maintenance by using the big data from your collected data, but in reality its easier said than done, so they end up failing because of the price.

And I doubt the current level of AI can provide better results than a bunch of search parameters, I would be worried if the result is hallucinated, and still need some search parameters to verify the result.